Blink: The Power of Thinking Without Thinking

In this insightful exploration of how we make quick judgments best-selling author Malcolm Gladwell demonstrates his talent for drawing connections across various fields. He examines how we assess intentions evaluate the authenticity of art and even strategize in military contexts while shedding light on lesser-known areas such as professional food tasting (for example why Coke tastes different from Pepsi). After analyzing instant decision-making in diverse fields from psychology to law enforcement Gladwell concludes that we can improve our snap judgments by training our minds and senses to focus on the most relevant information emphasizing that sometimes less input—if it's the right kind—can lead to better outcomes.